Category Archives: home staging

Exterior Lighting May Help A Home Sell

outdoor lighting can help a home sell

Have you ever given thought to how your home looks after the sun goes down? When people sell their home, most of the attention focuses on how it will look during the day.  Curb appeal and overall presentation are obviously important to making a positive impression on potential buyers.  However, some buyers really care how a home looks at night and appealing to these folks may help sell your home.

IS YOUR  HOME BRIGHT AT NIGHT?

In the past, I never really gave much thought to how a home looks at night.   Recently though, one of our luxury home buyers changed the way we now think about the subject. This particular buyer mentioned that having a well lit home was very important to him and was a key criteria for choosing a home. He mentioned several reasons:

First, he worked long hours and wanted his new home to look beautiful when he pulled into his driveway at night.  Second, he and his wife  entertained a lot and wanted the home to give a positive impression when guests came over in the evening.  Finally, he wanted the home to provide an additional layer of security for his family. Even though they were looking to purchase in an upscale neighborhood, the buyer didn’t want his wife and young children  coming home to a dark home.

WHAT CAN A SELLER DO?

Here are a few tips for home sellers to add to their home’s “night appeal”:

1.     Keep The Lights On – Make sure all bulbs are working and keep the outside lights on during the evening hours while the home is on the market. You never know if a potential buyer will be driving around the area at night checking things out, so be prepared.

2.     Make Sure Street Lights Are Operable – In most cases, there will be street lights located strategically throughout a neighborhood. Drive around at night and make sure they are all working properly. If not, have your local city fix them.

3.     Add Exterior Lighting –  If you don’t have anything more than the standard outdoor lighting that came with the home, adding flood lights, pathway lights, accent lights, and other specialty lighting isn’t overly expensive, but could have a big effect. There are actually some great “green” options available like LED lighting, and the monthly electric bill for these is minimal.

Getting a home sold is not always an easy task, so looking at every angle to help your home stand out is important. Who knows, you may be just a few lights away from selling your home.

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About The Author

The above information pertaining to Cleveland Real Estate News was provided by Amy Schuman of The Schuman Team Howard Hanna.  Amy is a real estate agent and an Accredited Staging Professional.  She can be reached at 216-403-9189 or via email,  amyschuman@howardhanna.com.

We service the following Cleveland area suburbs: Bainbridge, Bay Village, Beachwood, Bentleyville, Chagrin Falls, Cleveland Heights, Gates Mills, Highland Heights, Hunting Valley, Lakewood, Lyndhurst, Mayfield Heights, Mayfield Village, Moreland Hills, Oakwood Village, Orange, Pepper Pike, Shaker Heights, Solon, South Euclid, University Heights, Westlake, Woodmere.

Exterior Lighting May Help A Home Sell is the property of The Schuman Team and may not be duplicated or used without their written consent. ©May,2011

Home Selling Tips – Little Things Mean A Lot

When we consult our home sellers, we tell them that they don’t have to spend a lot of money to get big results. It’s the little things that count, and many are very inexpensive.

Buyers respond to certain things in their subconscious mind that makes a home attractive to them.  If you want your home to sell, it must say things to a buyer that make them excited enough to want to purchase it.   And what do we want the house to say?  “I’m the one!”  “I’m updated and well cared for.”  “You can move right in and not have to spend any more money!”

LITTLE CHANGES BIG IMPACT

light switch covers - cheap tip

Let’s look at something minor like light switch covers.  While certainly not a focal point of a home, if they are cracked, crooked or dirty, a buyer will be turned off. At less than $1 a piece it’s as cheap a quick fix as you are going to get, and the impact is huge.

A home with new covers will be viewed as cleaner, crisper, and believe it or not – more updated!  Just be sure to match the cover to the color of the actual switch.  For some homes, you may want to spend just a few more dollars and change out the whole switch just to make sure they both match.

On that same note, here are a few other tips to help give the impression of an updated and well maintained home:

  • Replace your old thermostat with a digital, programmable one.  This not only makes your home more energy efficient, but gives the impression of updated systems.
  • Replace vent covers that aren’t at their best.  Subtle signs of neglect  leave a bad impression in a buyer’s mind.Home Staging
  • Put away room fans or space heaters for showings – they only send a message that your HVAC system and/or insulation is ineffective.
  • Replace your front door handle and/or lock.  The front door impression sets the tone for the whole showing.  A door that is difficult to unlock or open and a peeling, old handle do not bode well for what’s to follow.
  • Have your HVAC system serviced if you don’t already do it annually.  The fresh service sticker tells buyers that you take care of your home.  At a minimum, change the filters.  Dirty filters = neglect.
  • I’ve said it before – but wash your windows inside and out.  It makes everything in your home look better!

You don’t necessarily have to put a lot of money into your home to make it look its best.  Focusing on the little things will help get your home sold, and for more money.

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About The Author

The above information pertaining to Cleveland Real Estate News was provided by Amy Schuman of The Schuman Team Howard Hanna.  Amy is a real estate agent and an Accredited Staging Professional.  She can be reached at 216-403-9189 or via email,  amyschuman@howardhanna.com.

We service the following Cleveland area suburbs: Bainbridge, Bay Village, Beachwood, Bentleyville, Chagrin Falls, Cleveland Heights, Gates Mills, Highland Heights, Hunting Valley, Lakewood, Lyndhurst, Mayfield Heights, Mayfield Village, Moreland Hills, Oakwood Village, Orange, Pepper Pike, Shaker Heights, Solon, South Euclid, University Heights, Westlake, Woodmere.

Home Selling Tips – Little Things Mean A Lot is the property of The Schuman Team and may not be duplicated or used without their written consent. ©May,2011

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Virtual Painting Tool For Buyers and Sellers

Classic Sherwin-Williams sign, Titusville, Florida

Image via Wikipedia

While paint is a very cost effective way to update or decorate a home, the cost of choosing the wrong color and having to repaint can certainly add up.  Seeking the professional advice of a Home Stager® or Decorator are ways to avoid this, but it is still hard for most people to envision the finished product – UNTIL NOW.

In a past article, I sang the praises of the Benjamin Moore Pottery Barn Paints as a great way to pick current colors.  Now it’s time to give kudos to Sherwin Williams for their innovative website tools.

My favorite is the Color Visualizer .  This tool allows you to upload your own photos and try out different paints and trim colors.  I have used this successfully for my Home Staging clients and it is truly amazing.  You can use it for both the exterior and interior of your home.  I truly urge you to try it our as words can not describe what a fun and useful tool this is!

Newly added to the Sherwin Williams website is the ColorSnap for iPhone and Blackberry.  Use your phone to snap a picture of a color that inspires you.  Not only will Sherwin Williams help you match that exact color, this app will help you fine tune it using lightness, saturation, and hue features.

Have fun with these innovative tools and please share your experiences with these products in the comments section below.  And don’t hesitate to ask us Staging questions – we love to share ideas!

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About The Author

The above information pertaining to Cleveland Real Estate News was provided by Amy Schuman of The Schuman Team Howard Hanna.  Amy is an Accredited Staging Professional and can be reached at 216-403-9189 or via email,  amyschuman@howardhanna.com.

We service the following Cleveland area suburbs: Bainbridge, Bay Village, Beachwood, Bentleyville, Chagrin Falls, Cleveland Heights, Gates Mills, Highland Heights, Hunting Valley, Lakewood, Lyndhurst, Mayfield Heights, Mayfield Village, Moreland Hills, Oakwood Village, Orange, Pepper Pike, Shaker Heights, Solon, South Euclid, University Heights, Westlake, Woodmere.

Virtual Painting Tool For Buyers and Sellers is the property of The Schuman Team and may not be duplicated or used without their written consent. ©March,2011

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Special Paint Could Help Your Home Sell

Spring paint by Benjamin Moore

As a real estate agent who specializes in home Staging, I need to stay on top of current trends.  My listings need to look fresh and current in order to appeal to today’s buyers.  Paint is one of the easiest and least expensive options to make a huge impression, but where does one go to begin their search?

I’m now going to share a big Staging and Decorating SECRETBenjamin Moore has a line of Pottery Barn Colors.  They come out with a new palette each season and are always the latest colors that are also safe choices.  This is such a great place to start and you can find this on their website.  Here you can not only see the latest color palette, but also see it in decorated rooms to better help you envision it in your home.

Ask any decorator and they will tell you to use Benjamin Moore paints.  “The colors are more saturated and always look better,” they’ll say.  While I do prefer Benjamin Moore myself, there is no reason you can’t use those Pottery Barn color swatches to choose a comparable color in a less expensive brand of paint.  My only warning is to be sure the similar color has the same undertones or you may be sorry when it is all over your walls.

So, check out the Spring Pottery Barn colors at Benjamin Moore, add a fresh coat of paint, and your home will look its best. __________________________________________________________

About The Author

The above information pertaining to Cleveland Real Estate News was provided by Amy Schuman of The Schuman Team Howard Hanna.  She can be reached at 216-403-9189 or via email,  amyschuman@howardhanna.com.

We service the following Cleveland area suburbs: Bainbridge, Bay Village, Beachwood, Bentleyville, Chagrin Falls, Cleveland Heights, Gates Mills, Highland Heights, Hunting Valley, Lakewood, Lyndhurst, Mayfield Heights, Mayfield Village, Moreland Hills, Oakwood Village, Orange, Pepper Pike, Shaker Heights, Solon, South Euclid, University Heights, Westlake, Woodmere.

Special Paint Could Help Your Home Sell is the property of The Schuman Team and may not be duplicated or used without their written consent. ©March,2011

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Cleveland Ohio Home Staging – Things That Get A Buyer To Say “YES”

Cleveland Ohio Home Staging – Things That Get A Buyer To Say “YES”

 home staging to get a buyer to say YES

So, we’re still in a buyer’s market and despite the lowest interest rates in history and homes selling at deep discounts, we are still seeing lots of “lookers” but not enough “buyers”.  As an Accredited Staging Professional, I regularly counsel both those currently trying to sell a home or those looking to maximize home improvements for future resale.  Here are the things that really get a buyers attention:

 

1.   Updated kitchens – What sells?   

*Stainless steel appliances are always a hit in any price point and make any kitchen feel more current.

*Counter tops that make sense.  Granite is always a winner – and is expected in higher end homes.  But even in a humble abode, there are inexpensive ways to replace or improve on counters. 

2.   Wood floors – This is something that never goes out of style and works with traditional as well as modern décor.  Plain fact – buyers love wood floors.

3.   Beautiful Baths –  Second only to the appearance of the kitchen – baths can be a huge deal killer – or can seal the deal.  They need to be neutral, immaculately clean and feel like a spa.  Even small bathrooms can be made lush with some small improvements and fresh towels.

4.   Don’t Forget the Fixtures – Homes feel stylish and updated when the fixtures reflect this.  Change out dated light fixtures.  The same goes for tired faucets.  Little improvements can take you far.  It’s better to spend a few hundred dollars to make the house look its best then having to lower your price to get their attention.  “Buyers only know what they see, not the way its going to be”*

5.   Brighten up! – Do whatever it takes to make the house feel light and bright.

•        Open all window treatments for showings

•        Wash all windows  inside and out

•        Make sure all light bulbs are working and at the highest safe wattage.

•        Leave lights on for showings.

Consulting a professional home stager is the best way to maximize your results and get your home sold.  Please feel free to contact Amy Schuman with questions or to help you locate a stager near you.

*  quoted from Barb Schwarz – the creator of Home Staging and StagedHomes.com

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This post is provided compliments of The Schuman Team, Keller Williams Realty Greater Cleveland. The Schumans specialize in luxury homes, working with buyers relocating to Cleveland, and home staging.

For Ohio and Cleveland OH real estate and homes see Cleveland Oh real estate.

For a personal consultation or to speak directly to The Schuman Team, call 216-346-3235.

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Cleveland Ohio Home Staging – Things That Get A Buyer To Say “YES” is the property of The Schuman Team and may not be duplicated or used without their written consent. ©September2010